#CultureTags

45%

Increase in Engagement

800K

Impressions generated

Increase in Impressions

39%

Increase in Followers

Video Content

Culturally Relevant Content

This is a game for the culture, meaning that we have to stay up to date with the culture! We created content around moments in pop-culture in order to keep the brand fresh and relevant.

 

The Culturally Relevant posts out-performed non culturally relevant posts.

Results

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May 2020

November 2020